Thinking activity: Derrida and Deconstruction

Hello readers...

So guys..this blog is the part of my thinking activity in classroom.  In this blog I would like to talk about one philosophical movement "Deconstruction " which was separated by French thinkerJacques Derrida.

Click here to know more about the task.

So first throw some light on the Derrida:-

Jacques Derrida:-

Jacques Derrida (1930–2004), a leading figure in French post-structuralist philosophy, is renowned for having developed deconstruction. His prolific writings treat both philosophical and literary works, and do so in various ways, of which deconstruction is the most philosophically significant. The following account will explicate what deconstruction involves by sketching some of its strategies and discussing its import for philosophy.

What is Deconstruction ?

         If we define Deconstruction meaning so it is difficult to define exact meaning. Deconstruction is not destructive activity but an inquiry into the foundations so it is not negative term.

Jacques Darrida wrote a essay on structure sign and play in discourse of human science. When we talk about what Darrida say we found that in his career we found that he has question that how we can give proper definition of something. That is why he himself never gave definition of Deconstruction.

According to Darrida what we do is differentiating one thing from the other. And for this he gave word DifferAnce.  

DiffreAnce = Differ +defere.

DiffreAnce is not an idea or a concept but a force which makes differentiation possible which makes postponing possible.

He also talk about the idea of center. He gave the idea of decentering the center. According to Darrida "The center is paradoxically within the structure and out side it. The totality has its center else where The center is not the center.

For Darrida it was necessary to began thinking there was no center, that center could be thought in the form of present being, that center has no natural site that it was not a fixed locus but a function, a short of nonlocus in which an infinite number of sign - substitution come in to play. This rupture this Deconstruction of the center thus created a world where " the absences of the transcendental signified extends domian and play of signification infinitely. "

I gave here one example to understand this idea of deconstruction. I tried to see this as a post-structuaralist critic.

Example:-

1)Amul Macho: बड़े आराम से

This is the one advertisement which we see on television many times. But when I saw this advertisement I think that it was about a sports or race or any Kind of stemina powders which used by sportsman to gain a stemina. But afer completing this add I find that  it's about gents innerwear. But if look it's find funny that by innerwear you can't win the match. So here we find that we can't get a perfect meaning of any kind in first time. And there is also we find double meaning from two perspective. It's difficult to define a one thing in first time.

In this advertisement no logic,no meaning it's Little bit confusing.

2) MDH Masala

This is actual advertisement of MDH masala. When we see this add first time we find that i Rajasthani culture in add so we imagine that it's about any kind of tourism ya family related add . But after when captions was coming than we find that it's about masala.

So here we also see that there is no perfect meaning we get in first time.

Thank you